Jim Kukral's Free Blog Setup - Start Your Blog Today!
 

The Blog

Ohh, Pretty Pie Charts Of The Top Blog Stats

Found this link over at the Blog Herald. This piece talks about the statistics behind the top 100 blogs over at Technorati. While nothing is earth-shattering in terms of data, there are a few tidbits that jump out.

First off, here’s how they break down how they make money. What I don’t get is how they got this data? Just by looking at the blogs? Did they call them up and talk to them?

blog-trends-advertising.jpg

Blogging is big business these days, and most (79%) of the Top 100 blogs had some form of advertising. A mere 21% had no explicit advertising at all. The most popular form of monetization is the ubiquitous Google Adsense, appearing on 24% of the Top 100. Easy to set up, and with a large catalog of advertisers, it’s a common choice. BlogAds and DoubleClick constituted a relatively significant portion of ads, with Federated Media et al lagging behind.

Again, these numbers don’t make sense really. Only 79% of the top 100 blogs in Technorati had ads? Google Adsense is the primary choice for top bloggers? My data shows that to be far, far, far from the truth. Take a look around for yourself, the top bloggers make most of their money from sponsorships either sold themselves or through places like Federated Media.

The Topic chart is interesting to look at, I guess.

blog-trends-topic.jpg

Remember, these are the top 100 blogs. So this is NOT representative of the “real” blogosphere, which by my estimation is primarily consisted of general, personal and “other” type blogs.

Overall, I think the best thing about this report is the fancy pie charts.

When you join Jim's group you join thousands of other successful people who want to work together to grow their brands and businesses. When you join today, you'll get instant access to Jim's latest webinar replay entitled "The New Rules of Self-Publishing".

Actual Amazon.com Reviews...

"Jim Kukral's new book pisses me off. And not because it's a lousy book, and reading it was a waste of time. His book pisses me off because in it, Jim interviews really, really, successful people who ARE living their dreams. And, I'm jealous. I want a turn, you know?" - Joel Libava

"I loved this short, informative, encouraging e-book. The stories of others who have been successful building a business around their lifestyle is a wake up call for me to get off my butt and do it! Thanks Jim for this book!" - Sienna

"I was having kind of a blah day, I read this book, now I feel like a million bucks and have renewed inspiration to go make a million bucks." - Eric Woodard

1 Awesome Comments So Far

Don't be a stranger, join the discussion by leaving your own comment
  1. Primo Fiorentini
    February 3, 2009 at 8:21 pm #

    nice article! nice site. you're in my rss feed now ;-)
    keep it up