Blog Search Sucks – Can Anyone Save Us?

I’ve been following IceRocket for over a year now, and have written a series of posts here and other places about them. Summary: Depite the CEO Blake emailing me to tell me they are very much alive and well, I keep writing them off as dead. But perhaps I’m wrong? Blake left this comment on my blog back in April of 2007.

# Blake Rhodes on April 3rd, 2007

Jim- We are spending most of our time on trying to make updates faster and getting rid of splogs. We are a pretty small shop so at times it is tough to get everything done that we would like.

You are welcome to email or call me ANYTIME, my email is rhodes@icerocket.com , I will provide my cell if you would like to chat. I’m available 24/7.

We have made great strides in filtering out spam blogs and we feel like we do a better job at this than anyone else.

Again, ping me anytime. I am all ears if you feel like you have ideas that will better our site.

Blake

Today, Matthew Hurst posted that maybe IceRocket is coming back to life? Mark Evans makes a good call and asks if IceRocket is finally fulfilling its destiny as a vertical search engine?

IceRocket’s attempt to revive itself will be a huge challenge given its shot at success has likely come and gone, but the blog search market is still ripe with opportunity because it still doesn’t have a dominant player. Unlike general search, Google is battling for share along with Technorati, Sphere, Bloglines, etc.

Blog search is ripe for a hot, new start-up to capture the imagination of people looking for a search engine that works well. For all the investment in me-too companies in the photo-sharing and social networking markets, it’s been puzzling not see more activity in the blog search business.

Why should you or anyone care? Because blog search, even from Google, sucks. Across the board.

I’m going to email Blake, the CEO, to see what I can find out. Or perhaps he can leave a comment here.

Will IceRocket step up and save the day? Or is this just another flirt? Will someone save blog search? Stay tuned.

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  • Jim, will do our best to save the day:)

    We launched a new design last week. Just simply added some top video and movie stuff to the homepage(our users search a lot of movies/vids). Felt like time for a new look and feel b/c we had not made any change to the look ever.

    I like Mark's idea about the vertical blog search, that could be very useful to people that search specific categories.

    We really are trying to combat the splogs. I think we will probably just stop accepting new blogspot blogs this week(for the time being), something we have had to do in the past.

    I look forward to speaking with you about ways to better the blog search space.

    Blake Rhodes
    rhodes@icerocket.com
  • I agree, I can't believe how bad blog search is. I find it amazing how bad Google's is. And then how bad it stays. And how Ask, Yahoo, MSN don't take advantage of this. Technorati for all there problems is still the best in my opinion. And as bad as Google's is I think they are next best. I wish somebody would do it well. I am perfectly happy if that would be Icerocket but they have not impressed me so far. I did look at it again just now and it seems better but still not great - still I will try it more...
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