Top

Subscribe via iTunes! It's easy, just click here.

Bullet Proof Baby - Are You Taking Risks With Your Marketing?

Doesn’t your baby need a tazer? How about a bullet-proof stroller? Of course they don’t, hopefully, but that’s what makes this marketing great.

Check out this new campaign promoting the movie ‘Shoot em’ Up’. It’s called Bullet Proof Baby. It’s a fake ecommerce site full of insane “bullet-proof” baby products.

bulletproofbaby.gif

What’s great about this as well is the subtle tie in to the movie. Look at the small graphic in the image above. I’ve pointed to it with arrows.

Another great thing is the use of video. Check out this “product test”.

Summary: Smart online marketers like this are beginning to show their skills more and more every day. This works because it’s funny, and it takes chances, and it integrates all of the right parts for attention-getting.

Notice how every item is “out of stock”? Pretty funny touch. Nicely done.

Are you thinking creatively to promote your business? Take a risk. Have some fun.



Need A Web Consultant? - Jim is ready to help your business succeed.



Comments

4 Responses to “Bullet Proof Baby - Are You Taking Risks With Your Marketing?”

  1.   Bullet Proof Baby by How To Do Online Video on September 7th, 2007

    [...] wrote more about this at JimKukral.com. Fun VideosLove online videos? Subscribe to our [...]

  2. Deaf Musician on September 7th, 2007

    That is some scary shiz!!!! There’s gotta be a law against that.

  3. Jim Kukral on September 7th, 2007

    @Deaf, it’s fake, you know that right?

  4. pushchair on February 22nd, 2008

    haha, creative yet … totally bizzare :)

Got something to say?





SpotMixer, Mix Yours Now