Writing copy is an art from. Wait, let me rephrase that. Writing powerful copy that sells is an art form. I can write well enough, sure, but even as much as I write and have written over 10+ years online, I still have to rely on professional copywriters for my sales copy. Why? Because they’re [...]
11
Jul
Businesses Need To Write Better Copy, Here’s How
Look, if you’re a business, every single piece of copy that goes out, from your email signature, to the follow up thank you note, to the Xmas card needs to, and should be, professionally written. It’s THAT important. A well-written email could boost your subscriber rates, or retail sales or click-through rates and much more. [...]
12
Jun
Thoughts On YouTube, The Beatles & Copyrights?
I made a discovery this morning. You can listen/watch a lot of copyrighted music on YouTube. I never realized this. Check it out, I just spent the last hour or so browsing videos from copyrighted video/songs from The Beatles. (Doesn’t Wacko Jacko own this stuff?) Love Me Do Can’t Buy My Love – From movie [...]
22
Mar
Dear CopyBlogger, How Did Your Blog Become So Successful, So Fast?
I’m starting a new feature here on my blog where I’m going to call out some online friends of mine or people that I admire, and ask them to answer questions for me, and you, that we all want to hear. Whether or not they’ll answer I’m not sure, but I’m going to ask. If [...]
20
Feb
Bad Copywriting Is A Waste Of My Time
In my surfing tonight I came across a site with some seriously bad buzz-word copywriting. This has been on my mind lately, so I’d thought I’d share this. From their site main feature area… 365 Media provides the ideal combination of advanced technology and expertise to information providers. Our solutions and services lower costs, streamline [...]
06
Feb
The Secret Of Linkbaiting – Write About Linkbait!
I’m going to be the first to do this! Yes, I’m going to try and linkbait the latest linkbait, which is essentially linkbait about the rules of linkbait. Did that make sense? No? Look here. Still confused? It’s ok, so am I. Just pretend you know what’s going on and play along, ok? :)
03
Feb
Ted Murphy Of PayPerPost Is A Fucking Marketing Genius!
After I wrote this post 30 minutes ago, I went to wash the dishes before I put my kids to bed. As I was washing I had an epiphany. Ted Murphy of PayPerPost is a fucking marketing genius! The Scoble thing nailed it for me. Checkmate. Game over people. I used to dislike PPP, but [...]
27
Nov
The Copyblogger Is Right, Keep It Simple, Tell A Story
If you’re not already reading Brian Clark’s www.copyblogger.com, then you should go there now and subscribe. Side note: I know two Brian Clarks. That one, read up, and the Brian Clark who is a founder of ReveNews and runs Indiewire. Back to the Brian Clark of Copyblogger.com. Today he writes a great post entitled ‘The [...]
Subscribe
Subscribe to our e-mail newsletter to receive updates.
Recent Comments