The Secrets Of Facebook Marketing

Yep, you can do marketing in Facebook, according to Shama Hyder from Afterthelaunch.com. I always thought that marketing in Facebook was simply buying some Facebook flyers (like Google Adsense), but Shama told me that that was a very small part of it. We talked about how businesses should and could be marketing inside Facebook and how to track results and all kinds of things. If you’re at all interested in learning how to start marketing in Facebook you should listen... Read More »

Good News: Mark Cuban Doesn’t Want To Socialize With Me On Facebook

It seems Mark Cuban and I have something else in common. Neither of us want to use Facebook to “socialize”. I met Mark Cuban when I introduced him at the Blog World Expo in the fall of 2007. Video below. Am I his Facebook friend? I think so. I remember adding him after that because he was asking people to connect with him, so I did. Do I want to socialize with Mark Cuban? Not really, and I’m guessing from this post that he doesn’t want to really... Read More »

A Conversation With My Niece About Facebook

My 19-year-old niece babysat my children last Friday night. She’s a Kent State (that’s a college) student who lives in a sorority in a “quad” with 4 other girls in one room. Every time I see her, I take the opportunity to talk to her about social media, and all things “new and hip”, etc… Heck, I have to, I’m a 36-year-old Internet geek. I see a lot of new tech online, but it’s obvious I’m not the core target for... Read More »

What Problem Does Facebook Solve?

A few days ago I sorta quit Twittering, reading or writing. I’m still off the Twitter crack, for now, but now that I’m feeling refreshed like a summer’s breeze again, I am wondering if it’s time to just dump Facebook too. I’m like the Heat-Mizer of social tools! I swear this isn’t linkbait (Sam). You’ve heard me say this privately. I don’t “get” Facebook. At least Twitter was awesomely useful to me, despite being... Read More »

FaceBook Flyers Are Like Google Adwords

I always wondered why Facebook was being valued so high. Then I read Shawn’s post about Facebook Flyers - The Next Google Adwords? Wow. Think about it. You can put pay-per-click ads into Facebook, and you can geo-target them by city, sex, political beliefs, etc… I’m going to test out a few Cleveland, Ohio based ads to see how they perform and I’ll report back with the results.  Read More →

Affiliate Widgets In Facebook

Just got a notification that Chitika now has a Facebook application, and… they’re promoting it using an affiliate program. Pretty neat way of getting attention. It pays $1.00 per application added into Facebook. Here’s my code, if you wish to give me a dollar that is.  Read More →

Facebook’s Secret Rate Card Exposed!

Valleywag has the story. Here’s the part I was interested in. The main question, though, is how much its sponsorship business can grow without offending users. Only one sponsored story can show up at a time on a user’s homepage, which limits inventory. And with Facebook apps now vying for users’ attention, will sponsored groups still spread as quickly from user to user? We need a word for this. You know, the time between when a startup is ad free and then... Read More »

I Still Don’t “Get” Facebook, Do You?

I swear I’m trying. I log in every day and go to “home”, and I see stuff happening. But, honestly, I don’t know “what I’m supposed to do?” Am I supposed to just add new friends and send stupid gifts and leave messages? What exactly am I supposed to do? Is it supposed to replace my email? Because for me that’s ridiculous. When you log in, what do you do? What is the purpose beyond having another network of friends and sending... Read More »