Why Does YouTube Hate Business Content?
I do a weekly podcast called “Video Ninjas” over at Geekcast.fm with my friend Steve Rosenbaum who owns Magnify.net. I think you might like the show so I’ve included our latest podcast below. The show is all about the business of online video. Trends, business models, stats, etc… In this week’s show Steve gets me all fired up about how there is no real “place” for business or marketing videos on YouTube. It’s true. YouTube... Read More »
Part II - Tips To Promoting Your Videos
In part one of this series, we got five amazing tips on how to promote your videos from video expert Jake Ludington of JakeLudington.com. Part two, below, is the final five tips to promoting your videos on YouTube and beyond. Read More →
So You Wanna Be A YouTube Star?
If you aren’t watching sXephil on YouTube yet, you should be. His main site is PhillyD.tv. The guy does a daily show that is one of the best I’ve seen. No, not as good as ZEFrank (who is?), but he’s close which is a pretty big compliment in my book. The other day Phil talked about the things you need to know if you are trying to make videos for YouTube. Watch his video first, then my video response below. YouTube link: How to be a YouTube Star?. TheDailyFlip.com... Read More »
Online Videos Convert For My Marketing Consulting Business
I just finished writing up a piece over at ReveNews about how online video converts… well. I’m sure you’re getting the point I keep driving in, over and over, and over? Read More →
Online Video Ads Mean Big Bucks For You
As Beet.tv is reporting, YouTube overlay ads are beginning to appear all over the place. Want to see it in action? Try this video from Tim Carter. You’ll notice the little yellow bar in the player… that shows where the ad is going to play (if there is one, you may have to refresh as the ads don’t load every time). Read More →
Chasing Viral Videos Is As Dumb As Chasing Web Traffic
If you read this “guide to viral video” at Techcrunch, there are actually some really good tips in there about tags, and other tips about how to create videos that people want to watch. Read More →
Interview With The Marketing Genuis Behind WillItBlend.com
A JimKukral.com blog commenter pointed me to an interview with the marketing director at Blendtech, and creator of the Willitblend.com campaign, George Wright. Every episode of the series contains “Tom Dickson”, CEO of Blendtec, destroying an interesting house-hold item(s). Some past blended items include: video camera, tape measure, can of EZ-cheese, and glow sticks. In their 50+ videos, Blendtec makes sure they reach people with their message while entertaining.... Read More »
New York Times: Shmuly-Tube Tearing Down The Walls
Well, well, well. Shmuly made it into the New York Times, with a lead in on Techmeme today. As Sam points out, “traditional walls between media, content and creation are crumbling all around us”. Yep, and this is further, real, proof of that. No one would mistake the Ask a Jew guy for Lonelygirl15, but these days YouTube contributor Shmuel Tennenhaus is feeling like a hot commodity. Mr. Tennenhaus, an aspiring comedy writer who gained a modest following on YouTube... Read More »
The Big Brown Box Project Is Coming
Awesome Dave and I have been secretly plotting out our next project, one that we hope will top the Awesome Million. It’s called BigBrownBox.com, and it’s almost ready to go live. We have one problem. We can’t find a box. We’re looking for a box about the size of dishwasher. So I went to Sears and asked for a box, but they said they immediately cut the boxes down, so no luck, and I’m not buying a dishwasher just to get the box. Then I went to... Read More »
Viral Marketing Works When It’s Useful & Interesting… & Easy
Seth Godin is right, as usual. Check out this fun little, yet very simple tool. It’s viral because it’s interesting, not because it’s accurate. And it’s interesting partly because it talks about how much money you have. Sort of the new fortune telling. Read More →
