By Jim Kukral • January 9, 2007 • Blogging, Gurus, Internet Strategy, Memes, Online Charity, Online Fun, Online Marketing, The A-List, Thought Leadership • 864 Comments2007-01-10+03%3A22%3A52Jim+Kukral

Super blog powers unite! Shape of… a big juicy charitable blog meme!

I can feel something starting to happen. A meme you say Jim? Yes, Shawn, a meme! Earlier today I wrote about how bloggers like Jason Calacanis and others could/should be selling ads or sponsorships, or whatever they can, on their blogs for the simple sake of giving the money they don’t need to charity.

I mean, why not? If you can help people with your blog super powers, why not, right?

Well, check it out. It appears we might have something going here. Turns out Jason bought into the idea and is offering space on his blog for a $100k donation to a local school.

Jim says I’m throwing away 100k by not having ads on my personal blog. That’s probably a little high since I only get 5k page views a day/200k a month. At a $25 RPM that would be $5,000 a month/$60,000 a year.

Anyway, the reason I don’t sell the space on my blog is because:

a) I don’t have the time to sell it
b) I like the way the clean design looks
c) I make money building profitable businesses, not selling ads on my business card (and that’s what I consider my blog to be).

That being said, if someone wants to sponsor my blog I will give them three ad units on the page and a huge hug if they donate $100,000 to the Bay Ridge Prep Opportunity scholarship fund (the same one that PodTech and Godaddy sponsor for my podcast–oh yeah, time to do one!).

The scholarship goes to folks who could never afford a private school education, but who the school feels could really benefit from it. So, it’s not an academic scholarship for folks who have amazing grades, its a scholarship for folks who didn’t get dealt the best hand in life.

THE CHALLENGE FOR US ALL

Game on. Our job is to find that buyer for Jason. How do we get started? I want to see this followed through, and those kids get that money. Any advice? Maybe we could get three or more companies to pool the money and share the ads? Let’s work this out!

Then we’ll put the pressure on Seth, Mark, Guy and Scoble too :)

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Business Around A Lifestyle

The world changed on 9/11 in so many different ways. Since that day, there has been a major shift happening in the way people think and live their lives. Sure, many people still chase the dollar as their ultimate goal. However, many more people have begun to realize that the world could, well, end tomorrow.

That's why people are choosing to pursue a business around a lifestyle, instead of a lifestyle controlled by their business. It makes sense, right? If the world was going to end tomorrow, would you still try to live your life in a way you never wanted to?

Take a look around you and you'll see that this shift to becoming a lifestyle entrepreneur is being adopted by more and more people every day. Some of those people are falling into it because they have been laid off from their jobs and are literally forced into it. Some of those people just figure out a way to make it happen because of the "end of the world" thinking mentioned above.

8642007-01-10+03%3A22%3A52Jim+Kukral Awesome Comments So Far

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Shawn Collins→
January 11, 2007 at 7:42 am #

Nice Jim – perhaps memes are a peer pressure killer app.
Tony Colan→
January 30, 2007 at 10:42 am #

I have pledged $5,000.00 to Jason’s organization in exchange for some marketing on his blog, but I have also pledged upto 50,000.00 more dollars if my auction of Blogster.com goes up to 350,000.00 at Moniker’s Live auction in Las Vegas March 7th. (Blogster was appraised at 700,000.00) The reserve price is set at around 300K, for every dollar above 300k that auction goes to up to 350,000 I will give to Jason’s charity in exchange for a year’s worth of advertising on his front page (Details tbd.) This will help me publicize the auction, it will possibly help the site sell at auction, because the new owner will be getting those ad dollars as part of his purchase and it will help his charity. I have sent him an email and a voicemail and have gotten no response as of yet, hoping he’s game for the opportunity.
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