How To Get Publicity With Hardly Any Money?

By Jim Kukral • July 19, 2007 • Online Experts, Online Publishing • 5971 Comment2007-07-20+03%3A31%3A04Jim+Kukral

Another amazing Marketingsherpa piece. A MUST read if you’re struggling with promoting your blog or product.

SUMMARY: If you need to promote a product or service and youâ€™re on a limited budget, then our latest Case Study is right up your alley. (Small publishing houses and budding authors take special note.)

Find out how a writer started a newsletter to publicize her series of financial planning books and then took a personalized approach to entice bloggers dedicated to the same topic to write reviews and link back to her site. Includes how to measure ROI from each of those mentions.

Here is the breakdown, more details on the article.

-> Strategy #1. Revamp homepage

-> Strategy #2. Start email newsletter

-> Step #3. Solicit reviews from financial bloggers

-> Step #4. Set up Google Alerts to track mentions/reviews

-> Step #5. Send handwritten note thanking reviewers

When you join Jim's group you join thousands of other successful people who want to work together to grow their brands and businesses. When you join today, you'll get instant access to Jim's latest webinar replay entitled "The New Rules of Self-Publishing".