By Jim Kukral • November 21, 2008 • Online Marketing, Social Media, social media marketing, Social Media Training, Social Networking • 13504 Comments2008-11-21+16%3A43%3A50Jim+Kukral

Face it. If you’re a PR or advertising agency, or corporation or anything like that, the time has finally come for you to learn about all this social media stuff.

Sigh, I know, I know. You thought maybe it would go away. You thought maybe your clients would stop asking you about it or your boss would forget that you were supposed to research it. The truth is that social media is here to stay and right now, with this poor economy, there is simply not a better way to not spend money than to market with social media.

Yes, I said “not spend” money. Because that’s what social media can do for businesses. It’s a way around buying those television ads that keep going up in price but bring less results. It’s another, better option to those magazine ads that are great for branding, but bring poor results.

I get 2-3 calls every single day from people asking about how they learn more about social media. Either from public relations agencies or executives at corporations looking for guidance.

Are you a PR or advertising agency?
Are your clients asking you how they should use things like Twitter, Facebook and Friendfeed and you don’t know what to tell them?

Never let a client leave you because you couldn’t serve their needs! Now’s the time to educate your team and form a social media plan you can sell to your clients that works. Read more.

Are you a corporation in need of a social media trainer?
Now’s the time to educate your team and form a social media plan that can generate more leads, sales and publicity for your business.

Your team can do it, and do it well… If they have the right road map to success and the knowledge and tools they need to get the job done. Read more.

Tags: Facebook, Marketing, selling, Success, Twitter

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Business Around A Lifestyle

The world changed on 9/11 in so many different ways. Since that day, there has been a major shift happening in the way people think and live their lives. Sure, many people still chase the dollar as their ultimate goal. However, many more people have begun to realize that the world could, well, end tomorrow.

That's why people are choosing to pursue a business around a lifestyle, instead of a lifestyle controlled by their business. It makes sense, right? If the world was going to end tomorrow, would you still try to live your life in a way you never wanted to?

Take a look around you and you'll see that this shift to becoming a lifestyle entrepreneur is being adopted by more and more people every day. Some of those people are falling into it because they have been laid off from their jobs and are literally forced into it. Some of those people just figure out a way to make it happen because of the "end of the world" thinking mentioned above.