Perhaps THE greatest book I ever read on the subject of marketing is called Marketing Outrageously by Jon Spolestra. If you haven’t read the book, go ahead and buy it and take the Kukral guarantee with it. If you don’t find it amazing, send it to me and I’ll give you your money for it. I’ll just give it to one of my friends. I’m serious, buy the book.
Anyway, if you read the book, and you’re like me, then you’ll also be like me when you find out that Jon has probably one of the worst websites in existence. Even worse than the glaring design letdown, he mentions on his website that he can be reached.
E-mail me. On my c ell-phone, I say, “Leave your name and phone number and I’ll get back to you within 24 hours.” Always do. A lot of times, it’s even quicker on email. So, email me. Let me know what you’re thinking and how I can help.
Problem is, about a year later, and 6-7 emails later, no response, ever. Look, I’m a fan, I wanted to tell him how much I loved his book and how much his ideas inspired me, that’s all. Just kinda disappointing, you know?
Dear Jon, if you happen to read this, just drop me an email or give me a call. My contact information is on every page of this blog.
I will have to look into this book Jim. I’m always looking for new ideas. It’s too bad though that you haven’t heard back from him.
Wow. Interested in reading the book, but is he really a good marketer if he can’t get his website right, hasn’t replied to you and hasn’t found your comments on your blog…..he obviously doesn’t google himself very often.
@ses5909, let me know what you think of it.
@spanna, he’s a traditional offline marketer. So I don’t really take his lack of online presence as anything more than that. But yes, it’s disappointing.
;) nice article.
Max
http://www.aboutBusinessCredit.com
Yuojudge
oneatatime