Comments on: Using Social Media To Sell Offline

By: Tuesday

Tuesday — Wed, 04 Mar 2009 10:40:39 +0000

Hi Jim! I think Twitter is really emerging as the new way to do things now. But I agree with tantawi that we have to be careful with bringing spam to tweets. I still think permission marketing works best for conversions.

By: tantowi

tantowi — Sun, 01 Mar 2009 14:35:54 +0000

One thing that internet users hate is being solicited for business. This does not mean that you cannot use social networking to your advantage; it just means that you need to be careful with how you do it.

By: Jim Kukral

Jim Kukral — Thu, 26 Feb 2009 21:46:10 +0000

Now I gotta get in shape, thanks for all the comments.

By: Nicholas Chase

Nicholas Chase — Thu, 26 Feb 2009 19:52:13 +0000

Jim,

Great example of social media and offline marketing! Thanks!

I am so out of shape since the holiday binging and Affiliate Summit West 2009! I ballooned up to 209.5 pounds from a prior 202 pounds in November.

My exercise of choice is the exercycle, sitting on my patio outside my office in plain view, as I blog and perform web 2.0 PPC-marketing tasks.

I tore a tiny bit of hamstring last year, by improperly lifting a 25.5-inch monitor in my office, so have been walking instead of cycling. No surgery required as it was just a thread.

I was up to fifteen-miles-per-day, five days per week, prior to the injury.

This kind of workout can be beneficial, just use moderation! Some of those people in the video are in pretty good shape.

Looking forward to meeting you again, perhaps at ASE09 in NYC?

That’s if I can make a living ‘on-line’!

Respectfully,

Nicholas Chase
http://www.twitter.com/nachase

Nicholas Chases last blog post..Guy Kawasaki’s New Book – ‘Reality Check’

By: Josh

Josh — Thu, 26 Feb 2009 16:15:26 +0000

Nice to know someone who actually made money with social media. I'm not saying it doesn't work, just that I haven't heard many people giving proof it's working for them. To me, good old SEO and PPC are still the best ways to make money online.

By: Jay

Jay — Thu, 26 Feb 2009 13:20:38 +0000

Great video and great post to make the point, Jim.

The only problem I saw with that video was that the “more info” area does not have their contact information and the phone number flashes quickly at the end with no address or website. The phone number and website should persist at the tail of the video for at least 10-20 seconds.

I think it’s MUCH less effective than it could have been for that reason.

By: Greg Friese

Greg Friese — Thu, 26 Feb 2009 12:45:20 +0000

Part of what makes this work well is they have all types of people – you and old, big and small – in the video. Make crossfit look applicable to anyone.

Jim, we need updates. Joining is the easy part.

By: Switching from Function to Feeling | Kyle Lacy, Social Media - Indianapolis

Switching from Function to Feeling | Kyle Lacy, Social Media - Indianapolis — Thu, 26 Feb 2009 12:30:19 +0000

[...] Using Social Media To Sell Offline (jimkukral.com) [...]

By: andrew wee

andrew wee — Thu, 26 Feb 2009 08:26:29 +0000

Great example. The vid is an excellent example of strong pre-sales content – shows you the “product”, lots of testimonials from actual users, gets you motivated, and the documentary style shows you just the facts, without any overt marketing BS.

-
The training reminds me of the cross training we did in the military. that will get you fighting fit in no time.

-
Can you shoot some vid footage if you start doing handstands and pullups?

That would be quite awesome.

-
PS: shawn has started his affiliate fatblogging again and i’m joining in, as soon as i get my blog set up.

do join in too.

andrew wees last blog post..Is PPC Classroom 2.0 Really Free? What’s The Catch?

By: Dave Rigotti

Dave Rigotti — Thu, 26 Feb 2009 05:40:06 +0000

Great post. I’m always surprised when a client tells me they don’t track phone/offline conversions from online. Ugh!