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What Color Is Your Brand?

VERY smart video here from William Arruda about colors in branding. A must watch really.

A couple of things to take away from this video.

1. Color means a lot. You really need to consider the lessons learned before you build your brand.
2. See how fun and easy this video was? You can make a video like this pretty easily. Get some good content, throw a soundtrack on there, slide some words and graphics in, and bam, you’ve got a video that is now sharable and viral. Try it.

Here’s a few videos I did a few years ago on personal branding.

When you join Jim's group you join thousands of other successful people who want to work together to grow their brands and businesses. When you join today, you'll get instant access to Jim's latest webinar replay entitled "The New Rules of Self-Publishing".

Business Around A Lifestyle

The world changed on 9/11 in so many different ways. Since that day, there has been a major shift happening in the way people think and live their lives. Sure, many people still chase the dollar as their ultimate goal. However, many more people have begun to realize that the world could, well, end tomorrow.

That's why people are choosing to pursue a business around a lifestyle, instead of a lifestyle controlled by their business. It makes sense, right? If the world was going to end tomorrow, would you still try to live your life in a way you never wanted to?

Take a look around you and you'll see that this shift to becoming a lifestyle entrepreneur is being adopted by more and more people every day. Some of those people are falling into it because they have been laid off from their jobs and are literally forced into it. Some of those people just figure out a way to make it happen because of the "end of the world" thinking mentioned above.

1 Awesome Comments So Far

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  1. Rod Macbeth
    September 22, 2009 at 4:06 am #

    Assigning colors to a particular brand is important in order to attract the targeted customers. Some may be unaware of the idea, but colors can really have a big impact to how u promote a brand..