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Why Does YouTube Hate Business Content?

I do a weekly podcast called “Video Ninjas” over at Geekcast.fm with my friend Steve Rosenbaum who owns Magnify.net. I think you might like the show so I’ve included our latest podcast below. The show is all about the business of online video. Trends, business models, stats, etc…

video ninjas

In this week’s show Steve gets me all fired up about how there is no real “place” for business or marketing videos on YouTube. It’s true. YouTube doesn’t want our content (business/marketing) it seems. They want music videos and skateboarding videos. Fine.

But why not have a business section that’s walled off from that content? Steve really got me going in this episode. I think you’ll enjoy this show and future shows. Subscribe over at Geekcast.fm.

Oh yeah, I forget to mention how Steve coins the term “promiscuous posting”, which means posting your videos to multiple sites using Tubemogul. Give Steve credit for that if you ever see it used. Love it.

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Business Around A Lifestyle

The world changed on 9/11 in so many different ways. Since that day, there has been a major shift happening in the way people think and live their lives. Sure, many people still chase the dollar as their ultimate goal. However, many more people have begun to realize that the world could, well, end tomorrow.

That's why people are choosing to pursue a business around a lifestyle, instead of a lifestyle controlled by their business. It makes sense, right? If the world was going to end tomorrow, would you still try to live your life in a way you never wanted to?

Take a look around you and you'll see that this shift to becoming a lifestyle entrepreneur is being adopted by more and more people every day. Some of those people are falling into it because they have been laid off from their jobs and are literally forced into it. Some of those people just figure out a way to make it happen because of the "end of the world" thinking mentioned above.

13 Awesome Comments So Far

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  1. sandieman
    June 6, 2008 at 12:00 pm #

    This is a most awesome idea.

  2. Jim
    June 6, 2008 at 12:49 pm #

    Great point. I wouldn't think of running a youtube video geared toward business. All of the popular stuff is based on entertaining the masses. I think a business section is a brilliant idea nad could really open up the functionality of the website.

  3. Top Rated
    June 6, 2008 at 1:55 pm #

    Google hates competition I guess. Why they don't have a business section is hard to understand. Considering their plans to monetize it, I'm sure they'd make more money off business selling blue widgets, than another skateboarder leaving tooth fragments on the sidewalk.

  4. Jim Kukral TheBizWebCoach
    June 6, 2008 at 10:13 pm #

    Me too! Thanks for commenting.

  5. Jim Kukral TheBizWebCoach
    June 6, 2008 at 10:14 pm #

    Well, my friend Sam will say they bought YouTube to just head off the competition, but would you pay 4.5 billion for something just to block a competitor?

    There's got to be a plan for Youtube business, eventually?

  6. ThatPDDiva
    June 7, 2008 at 5:27 pm #

    Last month I went through YouTube and picked out a variety of video to post on my website. Not my own content in the video, but helpful for the blog reader.

    These were mostly from “Expert Village”. I noticed today that none of these videos would play on my website…. because they suddenly decided to “Embedding disabled by request”.

    Why would any website decide that sharing there video is a “bad business” decision?

  7. Jim Kukral TheBizWebCoach
    June 7, 2008 at 6:17 pm #

    Because perhaps you're using their video to help your website profit? I think some brands are putting their videos on YT and then freaking out about it for some reason. I'm not sure why.

  8. ThatPDDiva
    June 8, 2008 at 12:32 am #

    If every “business” or “website” using video to drive traffic to their website and displaying a link in the video…. should welcome the sharing.

    If my video is displayed on other websites and anyone watching “My” video, where ever it is displayed still sees my information and a link to my website…. wouldn't this be a “Good” thing?

  9. Jim Kukral TheBizWebCoach
    June 8, 2008 at 1:24 pm #

    No necessarily. YouTube wants to sell ads around the video as well as in. So don't you think they want you to go to YouTube?

    I know how much they charge for advertising on YouTube. You can't even start a conversation unless you say 100k, and then that's a conversation that's not that important to them. You start talking half a million bucks and they start to really listen.

  10. ebook cover creator
    June 9, 2008 at 1:26 am #

    It would be great if youtube can do that. A section for business content. Tubemogul heh..would check it out later. Thanks

  11. doctor excuse
    June 12, 2008 at 2:45 pm #

    Youtube only likes entertainment video, no doubt they wont like business, because almost all traffics youtube for music television or video clip. Who would search for business in youtube?

  12. Save Youtube Videos
    June 23, 2008 at 7:27 pm #

    I think that Youtube mainly goes for entertainment issue,
    But not to forget that, Youtube made more than a million each month if i am not wrong, from google.
    This makes Youtube excel in both entertainment and business contents :)

  13. clifford turner
    September 5, 2008 at 12:09 pm #

    http://www.myvid3os.com

    i created a youtube type video sharing website that has a bussiness section
    if you or anybody else want to load your videos on my website
    i would gladily accept and apreaciate your videos

    myvid3os.com