I'm Not A Women, Or Gay, But I Have Opinions | Unskippable - Marketing Keynote Speaker - Jim Kukral

I’m Not A Women, Or Gay, But I Have Opinions

Caught a link-baitish piece over at Techmeme today entitled ‘The World’s Most Beautiful Women Bloggers of 2006‘. My first thought on this piece was, wow, isn’t this going to tee off the rest of the women in the blog world? I mean, let’s face it, women have to deal with this type of scruntiny on their appearance their whole lives, now they are getting that same type of designation added to them as bloggers? Tough world. I’m not a women, but I think I’d be a bit cheesed off if I read this post. Then again, the world is overly politically correct, so who knows.

On a side topic, on that same site I saw a Google Adsense ad for a site called “GayWheels.com“. The ad said “Is your car out of the closet? Find out at GayWheels.com”. Had to click it, even though I’m not gay, and I bet you that it works really well for the target. Yes, it’s as I expected, it is a car enthusiast site for gay people.

Gayfriendly.jpg

Think you are the only gay person that likes cars? Want to know more about being gay in the automotive industry? Read our new HEADLIGHTS section where we put the high-beams on out automotive professionals.

A couple of thoughts come to mind when I read this site.

1. Isn’t it great that we can have such diverse niche content and topics?

2. Do we really need a list of gay friendly car companies? lol. Ok, maybe I don’t, but I guess some people do?

3. American Express “Open” Network is an advertiser. This just goes to show that big brand names do in fact pursue advertising to niche audiences.

Merry Christmas everyone. Please be safe and hug the ones you love.

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