I’m not making it up. Darren, and a bunch of his commenters, say it loud and clear. Bold emphasis is mine.
Iâ€™ve been running it in a â€™split testâ€™ with Chitika ads in one position (ie 50% of the time I display a Chitika ad unit and 50% a WidgetBucks unit) and to this point the WidgetBucks ad is earning more on a CPM basis than the Chitika unit (itâ€™s still early days on that test though). The CTR is higher on the WidgetBucks ad but the click value is higher on the Chitika ads.
Iâ€™ve also done split tests with AdSense and found that WidgetBucks out performed them also.
As a result of all this – Iâ€™m earning more with WidgetBucks than I would have with ads in the same positions as with either Chitika and AdSense (and considering that they are my two biggest earners thatâ€™s pretty good).