Go Ahead, Try & Contact Us? | Unskippable - Marketing Keynote Speaker - Jim Kukral

Go Ahead, Try & Contact Us?

Is there a reason that you, or your company, make it so difficult to be contacted?

There is? Why? What, you don’t want my business?

Assuming you’re selling something… there’s no conceivable reason to me that you would want to make it difficult for a customer to get in touch with you.

Yesterday I had to do some online shopping for a company to host my video ads I’m going to run for a client in 6 online major newspaper markets. Here’s my short saga.

Naturally I started at Doubleclick.

  • Check out this super-long web form that I was NOT going to fill out. Forget it.
  • So I called the toll-free number and left a message that I needed assistance asap.
  • Closing in on 24-hours later, I have received no contact from them.

Sure, they need to route the sales lead to the right sales person and all that, but you know what? I need help… now, not in 48-hours.

So what did I do out of frustration? I went to the next company.

I went to Adinterax.com, and went straight to their contact form. I needed to talk to somebody, quick. But as you can see from the screenshot below, the only way you can contact them is by… Snail mail? Wow.

After those two experiences, I’ve called a few others, and everything went sorta fine. Hats off to Eyewonder for not only picking up the phone (live person) when I called, but actually giving me pricing and answering questions when I called.

Not being easy to contact is just plain old dumb. Even me, the super Internet geek that I am, often just wants to get on the phone and find an answer quick. I don’t want to have to fill out yet another long web form. I don’t want to have to send an email or read through a forum. I just want a quick answer.

I make my contact details VERY easy to find on this site (home page right column). Why? Because I want you to contact me and let me help you solve your online marketing problems.

Is there a reason you don’t?

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