How To Write & Market A Book With No Money | Unskippable - Marketing Keynote Speaker - Jim Kukral

How To Write & Market A Book With No Money

Ever wanted to write a book but you just have no idea how to start? Ever been rejected by a publisher? Ever wonder how in the heck you’re going to market your book if you do write one… without money?

Today I talk with a Jeff Rivera who shares his insights about how he wrote his first book and how he marketed it online to help him get a publisher. Great insight if you’ve ever thought you could write a book but have no clue how to get it done.


Jeff Rivera

Show Notes:

Originally self-published because I wanted to have control, didn’t want rejection
Used to self-publish. is a great resource too
Nonfiction sells more than fiction, it’s evergreen
Marketed book without money. I did everything on my own
Had no online marketing experience
Publishers want a guaranteed audience ready to buy. Identify the target niche and market to it
Message boards marketing. Got heavily involved
Used book cover artwork as your profile pic
Used signature in message boards to promote book and link to website
Never ever mention your book, just talk to people. Passive marketing
Used analytics from website to help sell to publisher and agent
Using an agent sped up the process of getting the deal
Made more money because of the book, not from the book
Started a book. Emailed best selling authors and asked for advice. Just sat down and wrote it

Once homeless and living in his car, award-winning novelist Jeff Rivera writes passionate stories of those often forgotten and neglected by society. He believes even in the eyes of a gang member, even beneath the soiled clothes of a bag lady or behind the tears of a lonely kid in the back of the class, there lies a common thread that links us all, the universal human story. He has made it his personal mission to help change the way the world thinks in a positive way through his stories. Mr. Rivera currently lives in Miami, Florida. Adopted by his Filipino stepfather when he was seven years old, his ethnic background is Black American and Native American.

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