Quite simply… Obama’s marketing team is kicking McCain’s marketing team’s arse. Don’t think so? Please point me to some huge wins by McCain’s marketing gurus. Now, I’m not getting political here. I’m talking about marketing. Politics is about marketing. Hint of proof: When was the last time one of these candidates talked about some real issues? They don’t.
Why? Because nobody wants to hear about boring issues really. You give the audience what they want to hear. That’s how you market successfully. So Obama’s team strikes yet another blow by announcing the party nomination is going to be an “open event“. Watch the video below where I explain why this is so smart.
A LOT can be learned from watching how smart politician market themselves. Keep your eyes open.