What's More Important? Getting Rich? Or Your Vision For Your Brand? | Unskippable - Marketing Keynote Speaker - Jim Kukral

What’s More Important? Getting Rich? Or Your Vision For Your Brand?

Note: This post was written for a friend of mine who wishes to remain nameless. It’s my pick me up to that person. You can do it! These thoughts accurately represent how I have felt in the past. I hope you find it helpful and inspirational on your journey to success.

What if you could make a ton of money being somebody who you’re not? Would you still do it?

Tough question, yet a question that we all must answer. If you’re like me, you struggle with these types of issues. An example perhaps.

I know that if I wanted to make a ton of money, I could become someone I am not. I could build products and services that I don’t want to build.

But I don’t, and here’s why. It’s more important to me to sell things I believe in. It’s more important for me to have the brand I want to have… that I’ve envisioned for myself long term.

Do I lose out on TONS of money because I have this attitude. Yes. Do I sometimes consider “selling out” and just doing what I know will make me a ton of bank? Yes.

Your decisions may be different. You may not have the same, perhaps stupid, limitations on your brand/business.

I’ll be honest. Sometimes I wish I didn’t have those feelings. I’d be richer for sure. But would I be happier? I don’t think so.

The point is. Do what you need to do and don’t apologize for it. If you have to “sell out” to pay your bills. Do it. If you can get by by not compromising your vision then do that too. Make a decision, but don’t feel bad about it, and don’t let your friends or peers make you feel bad about it either.

In the end… this is business. But you’re going to have to live with what you’ve done. Decide now. If you don’t, you’ll be stuck in the middle, which isn’t a good place to be if you want to meet your goals.

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