William Thompson: Attention, Interest, Desire, Action | Unskippable - Marketing Keynote Speaker - Jim Kukral

William Thompson: Attention, Interest, Desire, Action

This past weekend at the Electronic Retailers Show in Miami I was privileged to meet a gentleman by the name of William Thompson, the President of TV, Inc. He is the author of Inside Infomercials, the best selling book on the subject.

For over 30-years, he has been innovating in the marketing and sales industry. He’s had appearances on ABC’s 20/20, Sally Jessey Raphael, McLaughlin Report as well as hundreds of local TV and radio talk shows. In fact, he told me a few amazing stories about some of those interviews that I won’t try to repeat because I won’t be able to do them justice.

I was able to spend a few minutes interviewing him, of which you see below. 80% of this video was edited out to keep it short and sweet. I’ll try to get a copy of the entire interview to post at a later date.

Comments are closed