Passion | Unskippable - Marketing Keynote Speaker - Jim Kukral

Passion

The other day I posted about how to do a successful Webinar. One of the things we didn’t have time to cover in that podcast was passion, and how important it is for you to show it in your voice.

I do an enormous amount of online teaching as well as teleseminars, podcasts, Webinars, videos and online teaching for the University of San Francisco Online. If there’s one thing I pride myself on is my passion for the topic at hand, and specifically how I convey it through my voice when I’m speaking. On stage in person too.

When I’m talking to someone on a class who’s all the way on the other side of the world, I have to make sure they can feel my passion through my voice. Believe me, it resonates if done right. Students and prospective clients can literally feel it in the tone of my voice, and because of that, I come off as someone they’re more likely to listen to closely, and someone who isn’t just trying to sell them something.

You’re passionate about something. I know you are. What is it? Why aren’t you taking that passion and communicating it to your audience in a way that they can literally feel it oozing out of you? You can’t do that in text. Why not try podcasting, or Webinars, or teleseminars or video?

Here’s a good example of a Webinar I did this week. It’s about a half hour long. See if you can feel the passion in my voice.

Prfessor Jim Demo from Josh Walsh on Vimeo.

If done right, passion resonates as more than a sales pitch, it’s a belief. It starts with you, and ends with your new customer. Get it, and get it now.

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