Building A Brand From Nothing: Sproutar.com | Unskippable - Marketing Keynote Speaker - Jim Kukral

Building A Brand From Nothing: Sproutar.com

Read below to find out how to win a $299 free logo design contest from 99Designs.

I recently just completely a design contest for my latest website Sproutar.com at 99designs.com. When I started the project all I had was the domain name. I then had a logo made by my internal team. At that point I was ready to begin building the website design when I was contacted by the people at 99designs.com about wanting me to test out their design contests, so I did.

I have to be honest, I have used them before, way back when before I had my own on staff design team, and I have always gotten good quality work from them. But again, I didn’t need them anymore because I hired my own team in the past few years. So I wasn’t sure what I was going to get. I accepted their challenge and created a design brief for Sproutar and hoped for the best.

To my surprise, the first designer that entered nailed it out of the park. I mean really, the others weren’t even close. I could have ended the contest on the first day. But I didn’t. I sat back and watched a bunch of other designers submit entries, some of which were dead on, and some were just completely not qualified to my tastes. But that’s the point isn’t it? To have choices.

I remember in the late 90’s my agency was doing web designs for companies and charging completely outrageous prices. For example, we’d charge you $40k for a website design and build. Wow! Now, today, you can get something as nice as that designed for less than $500 and built for even less. That’s bad for agencies, and great for buyers.

Again, I didn’t even plan on using the design they came up with until I saw it. I couldn’t be happier.

I find that most people who start new brands get stuck on these very basic things. The logo… the website design, etc… 99Designs is a good option for you to get unstuck, and find what you need at a decent/fair price. I would say give it a try.

Want A $299 Logo? – Enter In The Comments Below To Win

99designs.com has offered to give one of my readers a free logo design contest, valued at $299. All you need to do is leave a comment below telling me why you want/need a new logo and we’ll pick a winner the 2nd week of August.

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