Donna over at Seo-Scoop.com wrote a ponderous post today musing about why more people in the SEO industry aren’t more willing to advertise if no Google juice is involved.
I love Scratchback and the whole concept behind it (Scratchback is that widget to the right that says Are You In My TopSpots?). I might not be totally crazy about the nofollowed links, but hey, they are Google-friendly, so Iâ€™m doing the â€œright thingâ€, right? I understand people donâ€™t want to pay a lot of money for G-friendly links – I get that. But when itâ€™s difficult to practically give them away – whatâ€™s up with that???
She then asks the million dollar question (bold emphasis is mine)…
When did the concept of advertising disappear? Is it ONLY about link juice? Hey, Iâ€™m an SEO. I love link juice. Itâ€™s the nectar of the search heavens. But I also appreciate the idea of cheap, targeted traffic. Juice or no juice, what I want at the end of the day, is cheap, targeted traffic. You donâ€™t?
You can read my thoughts on this topic in her comments.
Very interesting discussion to say the least.