Online Video | Unskippable - Marketing Keynote Speaker - Jim Kukral

Category Archives for "Online Video"

Playing Around with Animoto Videos

Animoto has been around for years, but I never really gave it a try. Today I figured it was time to see what it could do. Basically, it allows you to instantly/easily make videos from photos, with music added and all the fun transitions that make it “funner” to watch.

Here’s a short little video I made from my Flickr photos. Not bad, eh? You can then download the video file, or upload directly to YouTube if you wish. Another excuse eliminated about how you can’t do video.

How To Use Amazon S3 To Upload & Post Videos To Your Blog

This is an excellent guest post and video from Samuel Awosolu at Traffic Is King.

All the statistics show that video is one of the best visual mediums to promote your business online. So, when beginning to think about making and distributing Web video, our first thoughts are to post videos on YouTube and other video sharing sites to promote our online or offline ventures, right? But what if your video content is longer than the 10 minutes allowed by YouTube?

Maybe you have a membership site that you want to display video content exclusively for your subscribers. You don’t have much flexibility when it comes to managing your video content with the video sharing sites. Some of the problems hosting your videos with video sharing sites are:

1. Video length can exceeded the account limit.

2. No branding options.

3. No privacy with videos you may want to make exclusive.

4. The worse is having all your video content deleted by the video sharing site itself.

In this video I talk about the following:

* How to use an Amazon s3 account to host your video content.
* Using a special piece of software called CloudBerry to manage your uploaded files.
* Using a WordPress plugin called FLV Embed to embed videos on your blog.
* Branding your videos through the FLV Embed setup process.
* The special tags used in your blog post to display your embedded video content.

Hopefully you will find this video post useful and feel like you have more options when it comes to delivering, controlling and managing your video content over the web.

About the Author: Samuel Awosolu is an Internet Marketer and Online Instructor. He provides online workshops and video tutorials on traffic generation , blog traffic tips, and website promotion. You can learn more about him by visiting him over at his blog called Traffic Is King or you can sign up for his 7 day blog traffic course at www.traffic-is-king.com/subscribe.html

Note: I fully realize that we’re using Vimeo, not Amazon S3 to show this video. That’s not the point. :)

Need A Web Video?

Chock this up as one of those “why didn’t I think of that?” moments. Pixability is a company that will make you a very nice, yet relatively inexpensive video to show off your brand or product or whatever. Here’s the special link they gave me if you want more information.

I just ordered mine and will blog about it when it’s done. Here’s what’s neat about it. They send you a Flip camera, you take a bunch of footage and send it back to them and they have their expert editors make you a tight little video. The whole thing costs $595.

I’ve been pitching this idea to companies for years now, with no takers and I can’t figure out why. For example, I pitched a University that they should get about 100 Flip cameras and send them to 100 select students every year with the condition that the students need to take at least 60 minutes of video each quarter and privately upload to an FTP account. Then I would take the videos and break them out into smaller videos I could upload to YouTube as teaser videos for prospective students. Can you think of a better way to show off the University and the life around it than that? I can’t.

Here’s some more information on the service.

* What does the service include?

This package includes:
o A professionally edited video with music, titles and transitions.
o Camcorder rental
o Branded intro with your logo

Shop around and you’ll see that this service is a $1200 value for only $595.

* How do I know what footage to capture?

Pixability provides a “how to” shot list description based on the type of video you need. We make it easy to capture the most professional-looking video for your event or promotion.

* Can I use the video on my website and Facebook?

Pixability will create a web-sized version of your video that will play smoothly and look great on the internet.

* How do I receive and send the video?

We send a trackable, prepaid, secure shipping box that contains everything you need to safely send the camcorder back to Pixability.

* Can I use my own camera?

Yes. Just upload your footage to your project area on our website.

* Is it hard to shoot video with a Flip camera?

The Flip camera is light-weight, fits in your pocket and as easy to use as a point-and-shoot camera.

* Can I email a copy of my video?

Most videos are too large to be sent by email so we include private video hosting so you can securely invite others to view your videos.

* What is a “Branded Intro”?

At the beginning and end of your video we will include your company logo and contact information set to music.

Amateur YouTube’rs Making Big Bucks From Videos

Ever see that video of that kid on YouTube who was all doped up from his dentist appointment? It’s funny, yes. Well guess what? His dad is now $25k richer from that video via the YouTube Partner Program which allows video owners to share in the wealth of advertisements. Watch this report.

If you haven’t gotten your hands on a cheap Flip cam yet, what are you waiting for? Then get over to the Online Video Toolkit and learn how to use it.

Then all you have to do is film yourself or your kid or your wife or your dog or whomever… doing something funny and you could be rich! :) Ok, it’s probably harder than that, but you get the point, right?

$25k for a video he made in 1 minute? Not a bad ROI. I’m a YouTube partner and I earn very small amounts from my videos because I make videos that don’t really get viewed that much. I think my most viewed video is just over 50k views and that’s because it was a funny political video. Most of my videos get a few thousand views at most.

If you can make fun, viral videos you can earn some bucks. Try it.

AT&T Gets In The Small Business Help Game

I’ve been an AT&T customer for over 12 years, at least. I know my cell phone, with the same number, has been with them for at least that long. I currently use them for my DSL in my office location, and used to get a phone line with them, and even a 800-number in the past. So my point is, I know AT&T pretty well. We’ve had our disagreements and technical problems, but let’s be honest, who doesn’t?

Now AT&T is launching a new Web portal geared and targeted to small business owners (people like me). AT&T Small Business InSite. Oh, there’s a contest too, read below for that.

Small Business Resources, Small Business Information - AT&T Small Business InSite
Uploaded with plasq‘s Skitch!

Obviously, it is their intent to promote themselves by providing a helpful resource of information for small business owners. Nothing wrong with that. In fact, it’s a great example of good solid content marketing that solves problems for the customer. I like the Idea Exchange idea. Reminds me of a place where people with similar challenges and opportunities can get together to share information. They have experts (how do I apply?) and even courses you can take. I can’t tell if you have to pay for them though. You need to login before you get details. Not sure I like that. There’s also a tips and tools page.

I like the idea here. It makes sense to do this. I just wish it was more comprehensive but perhaps that’s just because it’s new? I deal with small businesses every day. That’s me, and my customers, so I know what challenges we face. AT&T seems to understand that the best way to reach us as customers is to help us solve our problems. I appreciate that.

The Contest…

Don’t forget about the contest. It’s called the AT&T Small Biz Tech Makeover online contest. The winner(s) get expert advice and one year of free AT&T products and services. It will be awarded to the small business owner who can best explain his or her need for a technology makeover. I don’t know about you, but as a small business owner just starting out, I could have used a makeover back then. I know most small biz owners could, and SHOULD enter this contest.

If you want to participate in the contest, just complete the online form here and send in a short video with your story. Easy, and if you have subscribed to my OnlineVideoToolkit.com you would know how to make a Web video quickly by now. :)

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The Evolution of Dance – Interview With Judson Laipply

So today, for me, another first. I got to hang out and interview the person with the most viewed video on YouTube… EVER! Yep, that’s Judson Laipply (@judsonlaipply on Twitter), the guy who performed the Evolution of Dance video that has been seen, at the time of this blog post, over 120 MILLION times. Wow. If you haven’t seen it, check it out here.

Lucky for me, Judson was speaking today at the Online Marketing Summit here in Cleveland, OH. (Which, by the way, is an awesome event. Look for one coming near you soon).

So I found myself sitting in the front row for his lunchtime talk today to learn about his success and well, to watch him dance. So first, here’s him doing the dance today. And yes, he does the dance at the end of every speaking gig.

After the event I was able to spend 15-minutes or so talking with Judson about the business of viral, and Web fame and the corporate world’s lack of creativity when it comes to doing something remarkable. Here’s part 1 of that interview.

Here’s part 2.

I hope you enjoy hearing from Judson as much as I did. Here’s a guy who “just did it”. He had an idea and thought it might be cool and just went for it. Now that’s someone who I can relate with.

I found his presentation and his success story fascinating and inspirational. Visit Judson’s site at MightAsWellDance.com.

This Video Sucks So Bad… But It Works

Take a look at this video. It’s nothing special. A woman who sells trees and plants in her backyard posted this home made video on YouTube of her touring around her yard showing you what she has to offer.

Go ahead, just watch it. All she did was link this off of her Craigslist page.

Man, that video completely sucked right? Wrong!

I love that video. Why? Because it’s real. Because if I was in the market for a new cherry tree and had the choice between going to this woman’s backyard down the road from me and Home Depot… I’d MUCH rather go to her.

See, I’ve been saying this for years… It has NOTHING to do with the quality of the video. It doesn’t have to be scripted, or with multiple shots, or done with big fancy equipment. It just doesn’t.

I simply has to be real, and solve a problem.

Anyone can do this. Get a Flip cam (BuytheFlip.com) and point it at yourself or your products and click the record button. Then upload it to YouTube and you’re done.

Bad videos suck… In a good way.

Again, anyone can do this. You HAVE to do this. Check out my free Online Video Toolkit to learn how to make Web videos.

Thank you to Robert Crabtree for pointing me to this video and sharing his story with me.

The Web Success Show – May 13, 2009

Every Wednesday at Noon I do a show called “The Web Success Show”. It’s a free show where I talk about all of the tips, resources and ideas I have floating around in my head based upon my experiences. The point of the show is to help you become more successful online with your business, brand or career. What, you don’t want to be successful?

You can either click here to listen to the podcast, or watch the live stream recording below.

On this week’s show I talk about a new promotional idea a company is using to get my attention and how you can do it too. I also cover how to get testimonials and show you my two biggest, and free/easy, techniques to do so.

Here are some of the links from the show.

Enjoy the show and feel free to call in and listen next week! Just visit http://www.thebizwebcoach.com and join the email signup list to be notified of new shows.

My Customers Will NEVER Use Social Media!

jfk_lookIn my presentation called “Beyond the Website” (watch here) I have a slide that says this.

“The Internet is for kids and geeks, and MY customers will never be online.” – Unnamed 1990’s executive.

I don’t remember where I found that quote online, and I have no idea if it’s real or not (I bet it is). But I love it because it illustrates the short-sighted approach that many people take when emerging trends and technologies grab the hearts and minds of the world.

The thing is, people are still saying that quote, but today they’re inserting social media in place of “the Internet”. You know, things like Twitter, and Facebook and Myspace and all the rest. All of those things are just for kids and geeks… right.

Let’s redo the quote for effect. You know you know somebody like this.

“Social media is for kids and geeks, and MY customers will never use social media.” – Unnamed executive.

At this point I could go on and on about how that’s a big fail waiting to happen, and most surely a pink slip for the person who said it down the road as their business lags behind competitors who didn’t think that way.

However… let’s not do that. Let’s prove them wrong. On another slide in my presentation I point to a BusinessWeek piece that defines the 6 types of social media users.

bizweek
BIG Image of above graphic

If you could really dig into this slide you would see that it’s not just kids that are using social media. The scale skews to younger, sure, but in fact, this data (which is two years old btw) does indeed show a major trend toward “older” people using social media in all kinds of facets.

Ignore social media at your own peril. This is your last warning!

Using Skype To Record Live Video Interviews

The other day I did a video interview with Bill Vick of XtremeRecruiting.tv.

On Skype. And it was recorded. Pretty darn neat if you ask me.

Here’s the interview.

How do you do this? You use Skype.com, which is free. Then you download a piece of software called Call Recorder from Ecamm.com. ($15). I should mention this is Mac only. Anyone know how to do this on a PC?

When you start Skype, you tell it to record the conversation and well, it does! That’s it. Pretty darn neat way of doing video interviews.

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