That’s what Jason Glickman from Tremor Media, the largest online video network tells me at the end of this podcast. I think you can do it with much less, but I believe Jason means on his network.
Tremormedia sells ads on videos by the millions and millions (in other words, not the long tail). So if you’re looking for an inside look into the online video advertising network business (non User generated content videos), this is the podcast for you.
We also talk about the IAB standards for video advertising and how as the standards become more adopted the buying will grow higher and higher. Also, should videos shot as commercials for businesses be put on the businesses websites? I bring up the fact that people want less ads in the future and Jason responds.
Finally, Jason gives some tips for video creators about how to build videos to attract advertisers.[display_podcast]